Comment & Analysis
What BMW’s Concept XM says about luxury car brands in an electric world
There was a time when luxury cars were head turners in a positive way. Sculptures on wheels. Objects of desire. Beautiful creations. Luxury car brands valued elegance and timelessness, even if they were idiosyncratic or disruptive. The premium and luxury sector was where innovation happened. Sports car brands were those…
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Click here to read the full story: South China Morning Post