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Experiential Marketing Crucial For Luxury Brands To Connect With UHNW Clients, Wealth-X Survey Shows

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More than 90% of luxury executives polled in a Q2 2014 survey by Wealth-X, the world’s leading ultra high net worth intelligence and prospecting firm, said that experiential marketing is crucial to their brand’s ability to connect with ultra wealthy clients, not digital marketing, which they see as a vehicle…

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