Extremely Expensive
The highs and lows of Hong Kong’s diamond trade
A diamond is forever – or so one of the leading South African mining companies has been proclaiming as an enormously profitable advertising strapline since 1947. Shrewd marketing campaigns have been colossally successful in persuading otherwise rational people that lumps of super-compressed carbon make fitting symbols of undying love and…
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Click here to read the full story: South China Morning Post