Luxury
Watch Out, Rolex: Japan Takes On Swiss in Bid for Wealthy Wrists
In a factory surrounded by snow-covered peaks, technicians in lab coats use tweezers to assemble tiny metal parts into self-winding watches. Once they’ve been checked through microscopes for precision and packed in satin-lined boxes, the timepieces are shipped off to Rodeo Drive or Knightsbridge boutiques, where they’ll sell for thousands…
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Click here to read the full story: Bloomberg