Luxury
Gucci Surpasses Burberry As Most Digtally Savvy Luxury Brand
Long before Snapchat even existed, we've been keeping tabs on how luxury fashion brands have developed their online presences via research firm L2's annual "Digital IQ Index" which benchmarks the digital performance of 85 luxury brands in the U.S. market, examining investments in e-commerce, search visibility, social media engagement and…
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