Luxury

Luxury’s $1.7 trillion headache: The sector lost 50 million customers last year and is struggling with selfie-happy Gen Z

June 20, 2025

By News Team

Luxury brands are retreating to exclusivity after years of trying to broaden their appeal, but they’re now struggling to reconcile that elusiveness with younger consumers’ desire to share and express identity online. With the luxury market shrinking—marked by a 3% dip in early 2025 and the loss of around 50…