Premier Banking model adopted by many high-street banks in the Europe is failing
The mass-affluent segment in Europe is expanding. Far from being a homogenous group, the demographic profile of the mass-affluent includes baby boomers as well as millennials. Similarly, their liquid investable assets range from $100,000 to $1,000,000. Hamidreza Ghanbari, CEO of Pilatus Bank, believes that to assume that this group would…
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