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Rolls-Royce Aims 'Dawn' At Young Ultra-High Networth Individuals

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Rolls-Royce Motor Cars Kuala Lumpur has launched Rolls-Royce Dawn, a super luxury drophead, targeting young ultra-high networth individuals. Managing Director Datuk Micheal Ong said the RM4 million four-seater is to leverage on a new interest generated among the new generation. "The market is for the ultra-luxury market. We do not…

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