Comment & Analysis
Sotheby’s Is Adapting to a Softer Wine Market by Selling Access and Experiences—Not Just Bottles
The wine market is in flux. After years of rising prices, fueled by low interest rates, global demand, and a pandemic-era rush into collectible assets, previously coveted bottles can now be bought at auction for a snip compared with just a few years ago. The speculative boom has faded,…
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