12/15/2014

Cartier explains royal history in social video

French jewelry maison Cartier is reminding consumers of its royal roots with a new social video that highlights the brand’s past and current connections with royal families.

12/14/2014

Big perfume makers smell threat from niche scents

The first thing one sees on entering Guerlain's perfume shop in Paris' Champs Elysees is the French brand's exclusive collection - Les Parisiennes - which costs 200 euros a bottle and is sold only in a few dozen shops around the world.